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Nov 204 min read
The Hourglass in Marketing and Client Management
This model spans the full customer journey. Only 30% of sales teams align with marketing. A 5% boost in retention can raise profits by 95%.
Oct 185 min read
Mood Matching in Sales and CRM
Align sales with clients' emotions. 68% spend more with brands that understand them; 92% repurchase after positive experiences.
Sep 86 min read
Creating High-Performing Sales Strategies
61% of marketers struggle with lead generation, 80% of leads don’t convert, and 36% of salespeople struggle to close.
Aug 266 min read
Increase Touchpoints Without Increasing Marketing Budget
Learn to increase touchpoints without boosting your budget. Eight touchpoints over 2-4 weeks can enhance engagement and response rates.
Jul 187 min read
Review Your Sales Funnel
Companies with a smooth buying process see 62% more high-quality sales. Strong lead nurturing generates 50% more leads at 33% lower cost.
Jan 45 min read
The Holistic Product
A product is a complete offering, including the item or service and all elements affecting customer experience, like packaging and support.
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